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8/20/2017 » 8/22/2017
2017 Annual Conference

8/27/2017 » 8/29/2017
AEDCE Annual Conference

8/27/2017 » 8/29/2017
AEDCE 2017 Annual Conference

9/11/2017 » 9/14/2017
True South Economic Development Course

9/24/2017 » 9/26/2017
WVEDC Fall Conference

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The essential function of the position within the organization is to plan, coordinate, research, analyze, and implement economic development strategies and projects to improve, expand and diversify the economic base of the City of Opelika.  The position is responsible for industrial recruitment, job, community and commercial development, business retention, assisting in the development of economic development strategy, developing marketing strategies and materials, public relations, and reporting to City officials.  The position works independently, reporting major activities through periodic meetings.

PRIMARY DUTIES: This list represents the essential tasks performed by this position.  Employees may be assigned additional duties by management as required.

Responds to proposals and inquiries by companies, consultants and state ED allies looking for available land and/or buildings in Opelika.

Prepares for and meets directly with corporate executives and consultants to showcase Opelika and available opportunities for new development and expansion.

Assists new companies in Opelika by providing support and serving as liaison between the company and various local and state agencies, as well as assisting their executives with personal relocation matters.

Coordinates construction, infrastructure and other on-going development activities within the City Industrial Park, working directly with vendors, utility providers, engineers, City officials and OIDA board members.

Oversees the creation of press releases and media-related materials; works with local, regional, and national trade media; develops and maintains relationships with local and state economic development allies, elected officials, consultants, and other site location professionals; develops and coordinates special events.

Responds to local requests for small business assistance and support; works with members of the Opelika Industrial Development Authority and assists in preparation for monthly meetings.

Designs, creates, researches and prepares marketing materials, including a comprehensive community profile, demographic profiles, labor market analysis and other marketing/research/information-related materials and plans.

Maintains current inventory of available commercial and industrial buildings and sites in Opelika; creates, maintains and updates economic development-related information on the City’s web site; provides guidance and support to other departments on use of software to create and publish web pages.

Formulates incentive packages, writes grant applications, prepares analysis and estimates of public resources and funds, and negotiates final terms with corporate executives and representatives.

Performs market feasibility analyses; prepares recruitment packages for retail attraction and recruitment activities and in response to inquiries by local, regional and national retailers investigating the market.

Supports Economic Development Director with retention and workforce development strategies to assist existing industries and local businesses.

DATA RESPONSIBILITY: Data refers to information, knowledge, and conceptions obtained by observation, investigation, interpretation, visualization, and mental creation.  Data are intangible and include numbers, words, symbols, ideas, concepts, and oral verbalizations.

Coordinates or determines time, place, or sequence of operations or activities based on analysis of data and possibly executes determinations or reports on events.       

PEOPLE RESPONSIBILITY: People refers to individuals who have contact with or are influenced by the position. 
Instructs or trains others through explanation, demonstration, and supervised practice, or by making recommendations on the basis of technical disciplines.

INVOLVEMENT WITH THINGS: Things refers to inanimate objects such as substances, materials, machines, tools, equipment, work aids, or products.  A thing is tangible and has shape, form, and other physical characteristics.

Handles or uses machines, tools, equipment or work aids involving some latitude for judgment regarding attainment of a standard or in selecting appropriate items, such as computers, peripherals, or software programs such as word processing, spreadsheets or custom applications.

ASSETS RESPONSIBILITY: Assets responsibility refers to the responsibility for achieving economies or preventing loss within the organization.

Requires responsibility and opportunity for achieving considerable economies and/or preventing considerable losses through the management of a large division or minor department, and/or handling of very large amounts of money.

MATHEMATICAL REQUIREMENTS: Mathematics deals with quantities, magnitudes, and forms and their relationships and attributes by the use of numbers and symbols.

Uses practical application of fractions, percentages, ratios and proportions, measurements, or logarithms; may use algebraic solutions of equations and equalities, deductive geometry, and/or descriptive statistics.

COMMUNICATIONS REQUIREMENTS: Communications involves the ability to read, write, and speak.

Reads scientific and technical journals, abstracts, financial reports, and legal documents; writes complex articles and reports; makes presentations to professional groups.

COMPLEXITY OF WORK: Complexity of work addresses the analysis, initiative, ingenuity, creativity, and concentration required by the position and the presence of any unusual pressures.

Performs supervisory work involving policy and guidelines, solving both people and work related problems; requires continuous, close attention for accurate results and frequent exposure to unusual pressure.

JUDGMENT REQUIREMENTS: Judgment requirements refers to the frequency and complexity of judgments and decisions given the stability of the work environment, the nature and type of guidance, and the breadth of impact of the judgments and decisions.

Requires decision-making as a significant part of the job, affecting a large segment of the organization and the general public; works in a dynamic environment with responsibility for developing policies and practices.

IMPACT OF ERRORS: Impact of decisions refers to consequences such as damage to property, loss of data or property, exposure of the organization to legal liability, or injury or death for individuals.

Makes decisions with moderate impact - affects those in work unit.

EDUCATION REQUIREMENTS: Education requirements refers to job specific training and education required for entry into the position.

Requires bachelor’s degree in economic development or a closely related field.

LICENSES, CERTIFICATIONS, AND REGISTRATIONS REQUIRED: Licenses, certifications, and registrations refers to professional, state, or federal licenses, certifications, or registrations required to enter the position.

Requires State of Alabama Driver’s License.

EXPERIENCE REQUIREMENTS: Experience refers to the amount of work experience that is required for entry into the position that would result in reasonable expectation that the person can perform the tasks required by the position. 

Past Economic Development experience is preferred.  Individual qualifications will be reviewed and determined whether or not acceptable as determined by the hiring authority.

PHYSICAL DEMANDS: Physical demands refers to the requirements for physical exertion and coordination of limb and body movement.

Requires sedentary work involving standing or walking for brief periods, exerting up to 10 pounds of force on a regular basis, and moderate dexterity in operating office equipment.

SAFETY OF OTHERS: Safety of others refers to the responsibility for the safety of others, either inherent in the job or to assure the safety of the general public.

Requires no responsibility for the safety and health of others.

UNAVOIDABLE HAZARDS: Unavoidable hazards refers to unusual conditions in the work environment that may cause illness or injury.

The position is exposed to extreme heat and/or cold, wet/humid conditions, bright and/or dim light, dust or pollen, and traffic.

SENSORY (ADA) REQUIREMENTS: Sensory requirements refers to hearing, sight, touch, taste, and smell necessary to perform the tasks required by the position efficiently.

The position requires normal visual acuity and field of vision, hearing, speaking, color perception, and depth perception.


The City of Opelika is an Equal Opportunity Employer.  ADA requires the City to provide adequate accommodations to qualified persons with disabilities.  Prospective and current employees are encouraged to discuss ADA accommodations with management.


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